The 26th IPP Symposium
Trends in Search Technology
Andrei Broder, VP Research and Chief Scientist, Alta Vista Company
On the web, search technology is ubiquitous: from the major search engines that index hundreds of millions of pages to the tiniest e-commerce site, there is a search box on every site. These boxes are powered by a vast array of methods of varying sophistication, combining classic information retrieval and linguistics techniques with web-specific data and algorithms. On the other hand, users increasingly expect and actually receive a substantially uniform interaction style-basically unstructured, full-text search-no matter what search box they are using. This talk will explore some of the technology trends and business developments that make this search paradigm so prevalent and powerful.
